The Straw That Broke the Camel's Back (United 1K)

Rohit Khare (
Tue, 12 Nov 1996 09:15:42 -0500

So I come home last week and there's this fedex letter from United. So far,
the enrollment packages for Premier and Premier Exec have just been flashy
silver-and-gold colored junk mail. There's a gray linen stationery tray
with a gold-embossed 1-K logo...

Inside is a matted certificate of appreciation for reaching the
distinguished status of 100,000-mile flyer. Goes up on the wall next to the
ol alma mater...

Other than that, no great shakes -- just the old propagada in gold rather
than burgundy. 10 free drinks (losers ... it should always be free in
coach!)... free lunch at Bloomies... no blackout dates on award travel (so
the entire allotment of ff seats is for 1K)

BUT -- the VP Marketing who signed off on this hologrammed package of mine
must have looked at my customer revenue file -- I've *never* flown full
fare in 125,000 miles.

So today's USA Today reports they're restructuring Mileage Plus to screw
people like me over... in 1998, upgrade priority is by fare class, not
loyalty. 25,000 mile ($500) awards require 14-day advance and
Saturday-night stay. 40,000 miles ($800) for a 'regular' ticket. It's part
of a trend towards revenue-based ff programs.

American and Delta say they're planning no major changes... so any
recommendations for a new airline in '97?

Rohit Khare

Rohit Khare -- World Wide Web Consortium -- Technical Staff
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