Re: How Magazines Make It to Stores.
Thu, 26 Feb 1998 19:45:44 -0500

On Thu, 26 Feb 1998 14:50:21 -0800 (I Find Karma)
>>From today's Wall Street Journal -- the magazine industry is in the
>midst of a shakedown because of the distribution channels. I thought
>the Web was supposed to invert the model, so that one-one marketing
>would allow for MORE specialization, not less. But apparently the Web
>is not affecting the paper distribution of magazines as of Feb 1998.
>It will be interesting to see if distribution channels similarly lead
>shakedowns in the movie and music industries.

Actually, I would greatly doubt that since movie and music studios/labels
and their distributors are already fairly consolidated. The trend there
is to buy directly from the parent company and completely eliminate the

You don't need to buy Internet access to use free Internet e-mail.
Get completely free e-mail from Juno at
Or call Juno at (800) 654-JUNO [654-5866]