Gregory Alan Bolcer (gbolcer@endTECH.com)
Thu, 11 Nov 1999 14:14:32 -0800
Unilever corporation which owns the teddy bear trademark
for 'Snuggles' sued and won 3DO Entertainment to pull their
tv commercials for BattleTanx and BattleTanx: Global Assault.
A federal court found that the Treddy Bear used in the
commercials resembles the Snuggle fabric softener bear. Unilever
says that they didn't want their trademark bear associated with
"kidnapping children, cities destroyed, and violence abound."
The original commercial:
We can rebuild him: