iMac Topped August Computer Sales

Tim Byars (
Wed, 9 Sep 1998 19:28:49 -0700

9/09/98; 4:07 p.m. ET)
By Mark Harrington, Computer Retail Week

Preliminary data from market research firm PC Data
indicates that
Apple's iMac took the No. 1 spot in retail computer
sales for August.

While final sales figures haven't been tallied, the
projection that iMac
was the top seller is notable, because the $1,200
Apple product
shipped on August 15, and reached the top ranking
with only 15 days
of sales.

Not only does the iMac appear to be August's No. 1
seller at retail, it
may break an all-time record for sales since PC Data
began tracking the
category, said PC hardware analyst Stephen Baker, in
an interview
with Computer Retail Week Wednesday.

"It's going to be close," Baker said. "The only
thing that comes close
is Compaq's Presario 4505's sales last Christmas."

The iMac began selling in mid-August at national
superstores Micro
Center and CompUSA, and through a limited network of
regional Mac
retailers. CompUSA has already reported that iMac
topped its list of
best computer-product sales for a single day ever.

Baker said iMac is likely to continue with strong
sales through
September. The true test for Apple (company
profile), he added, will
be how long it can sustain that momentum.


who amongst us hasn't run a large billion dollar a year monopoly? ...Tom Whore

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