International Male Gets Three Whole Orders Online

Rohit Khare (
Wed, 3 Apr 96 15:41:59 -0500

PS. I am upgrading my opinion on AT&T's LeadStory site to Must-Check-Daily.
It's spectacular...


April 2, 1996

International Male Gets Three Whole Orders Online

By Lynn Jones

Men's apparel cataloger International Male has only received three orders
through its Internet storefront since its started offering online ordering in
mid-March, but even that is a feat at a time when many catalogers are still
wary of transaction security capability over the Internet.

International Male is currently the only online Hanover Direct catalog
(Domestications and Austad's also have sites) that is offering online
ordering, according to a Hanover spokesperson.

Transaction security is provided through Viaweb, the company which builds and
maintains the I-Shops mall at which the International Male storefront
resides. It uses the Netscape Commerce Server for encryption.