Gag -- Transition Ads

[Dan Brickley]

On Wed, 29 May 2002, Jeffrey Kay wrote:

> So I was just reading clicking through some news articles on Yahoo and noticed that
> they've just implemented transition ads.  Basically you click on a link which brings you
> to a page with a large ad which then has a link to your final destination.
>
> I thought pop-up ads sucked, but this is even worse.

YahooGroups (formerly Egroups) now do this too. URLs that used to link to
mailing list posts now usually (cookies etc used so repeat visits aren't
advertised at) throw up a huge advert and a hyperlink to the real content.

I shouldn't act suprised, nor believe in free lunches. Shame though...

Dan