[FoRK] Foggy Bottom finally abandons monospaced fonts!
Rohit Khare
khare at alumni.caltech.edu
Mon Feb 23 23:30:30 PST 2004
[great, great slate piece hidden in there...
http://slate.msn.com/id/2095809/ original AP wire story follows... RK]
Courier, Dispatched
How the U.S. State Department put the kibosh on the typewriter font.
By Tom Vanderbilt
Posted Friday, Feb. 20, 2004, at 12:50 PM PT
In late January, an announcement from the U.S. State Department
generated certain chatter along the generally indiscernible
diplomatic-typographic axis. This was the news that as of Feb 1, the
department was ditching Courier New 12 as its official
font-in-residence and taking up with Times New Roman 14. Courier 12 had
been put to pasture after several decades of honorable service, like an
aging, elegant diplomat whose crisp, cream-colored linen suit and
genteel demeanor now seem winningly old-fashioned. Times New Roman 14,
as the State Department put it, "takes up almost exactly the same area
on the page as Courier New 12, while offering a crisper, cleaner, more
modern look."
Courier New 12, created in 1955 by IBM, is perhaps the most
recognizable typeface of the 20th century—a visual symbol of
typewritten bureaucratic anonymity, the widespread dissemination of
information (and a classification of documents), stark factuality, and
streamlined efficiency. Designed by Howard "Bud" Kettler, a small-town
printer and typographer hired by the company to create typefaces for
its products, it became the country's reigning typewriter font almost
immediately—not only because of IBM's dominance in the industry but
because IBM failed to take a proprietary stake in the font. Soon
adopted by other typewriter makers, Courier was an early version of
shareware.
Compared to previous typewriter fonts, Courier looked streamlined,
rational, efficient, a move away from the "Antique" past—the perfect
face for IBM. With its "modern, progressive look," Courier exemplified
the "trend toward the long, low and extended in an age of ranch houses
and stretched-out cars," according to one ad. Kettler was a natural,
innovative typographer, as one co-worker recounted: "One thing he did
that no other font designer did was to rotate the mock-up page a full
180 degrees. I asked him why he did that. His answer was that he wanted
to make sure that no one character stood out." In its prototype phase,
Courier was called Messenger. But as Kettler later said in an
interview, "A letter can be just an ordinary messenger, or it can be
the courier, which radiates dignity, prestige, and stability."
Kettler was successful in his mission. By the 1960s, Courier had become
the herald of all stripes of dignified officialdom; indeed, it is still
de rigueur for filing certain types of legal documents. It is not
surprising, as Rick Poynor points out, that Courier should play a
starring role in Errol Morris' recent documentary The Fog of War about
former Secretary of Defense Robert McNamara. Anyone who has done
Freedom of Information Act research will inevitably find black marker
lines obscuring lines of Courier type.
But today, its design principles are little more than phantom limbs:
Like any other typeface, it is whisked from the digital ether without
regard for its original use. On the one hand, Courier New is the voice
of raw clarity and transparency. It can be absorbed quickly, with
little relative effort, which is why it is still the preferred font for
screenplay drafts (many film festivals require copies of scripts in
Courier 12). On the other hand, precisely because it has become the
visual connoter of the kind of government doings executed by McNamara
and his ilk, it has come to serve as blunt shorthand for secrecy or for
the chilling revelation brought to light. Witness the appearance of
Courier (or similar typewriter fonts) in places like the film poster
for Costa-Gavras' Z, or the "X" in The X-Files, or any number of
History Channel documentaries dealing with espionage.
What is most remarkable of all, of course, is that a typewriter font is
still being used at all in a post-typewriter age. In technical terms,
Courier New, like all typewriter fonts, is a "monospaced" typeface:
Each letter takes up the same amount of space on a line, essential for
tabular uniformity as well as, say, replacing an "i" with a "w" during
the correcting process (no longer an issue, of course). In the early
days of computer printing, courier made the jump simply because of its
dominance as the official typewriter font. (One would not expect a
visual style built up over a half-century to be eroded overnight, with
legal documents suddenly flowering with Palatino or bristling with Big
Caslon.) For most of America (and for many fledgling typographers),
Courier was the only font they had had access to in their daily lives.
In the PC age, it still stands as some kind of ur-font, nervously
invoked as default when something goes awry, such as, "Font not found,
substituting Courier." In the 1990s, moreover, typographers who were
now working in a thoroughly digital medium began crafting rigorous
homages to typewriter fonts (e.g., "Trixie"). Rather than functional
necessity, these were created as joyful pastiche, possessing a
nostalgic, analog power, as well as visual freshness, in a world of
frivolous, overexposed LaserWriter fonts (e.g., the dreaded Comic
Sans).
Oddly enough, though, the State Department's "more modern" Courier
successor, Times New Roman, actually predates the font by more than two
decades. Times New Roman was created by the esteemed British
typographer Stanley Morison for the Times of London in 1932. Sir Cyril
Burt, in his 1959 work A Psychological Study of Typography, described
Times New Roman as "a twentieth century type, equal in merit ... to
those of the classical designers of the best periods." As a newspaper
font, it was intended to fit more articles and more ads onto costly
newsprint while still retaining maximum legibility.
According to Jonathan Hoefler, a New York typographer, the State
Department is wrong when it says that Times New Roman 14 "takes up
almost exactly the same area on the page as Courier New 12." In fact,
it takes up much less space, as he showed me in a comparative sampling.
It should be stressed, too, that the State Department is not simply
switching type styles but point size. This, as Stanley Morison argued,
does not necessarily engender further clarity, however: The larger the
type, the fewer letters the eye can absorb at once; the eye has to work
more to read than it would at a smaller (but not too small) font. Times
New Roman 14 may take up less space than Courier 12, but it is a rather
large font. (As Hoefler notes, 14 point is generally reserved for
children's books.) Will U.S. diplomacy improve as the visual
signal-to-noise ratio along the chain of affairs of state is reduced,
or will ambassadors actually suffer from eye-strain as they absorb the
larger characters of official correspondence? History, by the way, from
Charlemagne to Hitler, shows that government edicts in favor of
standardized typefaces are often one of the first steps in creating an
empire: Is there something that the State Department isn't telling us?
Tom Vanderbilt is the Brooklyn-based author of Survival City:
Adventures Among the Ruins of Atomic America, and writes for many
publications including the New York Times, Nest, the London Review of
Books, and I.D.
http://www.abc.net.au/news/newsitems/s1034726.htm
Last Update: Friday, January 30, 2004. 11:22am (AEDT)
US bans time-honoured typeface
In a sign that no matter is too small to affect international
diplomacy, the US State Department has issued an edict banning its
longtime standard typeface from all official correspondence and
replacing it with a "more modern" font.
In an internal memorandum distributed on Wednesday, the department
declared "Courier New 12" - the font and size decreed for US diplomatic
documents for years - to be obsolete and unacceptable after February 1.
"In response to many requests and with a view to making our written
work easier to read, we are moving to a new standard font: 'Times New
Roman 14'," said the memorandum.
The new font "takes up almost exactly the same area on the page as
Courier New 12, while offering a crisper, cleaner, more modern look,"
it said, adding that after February 1 "only Times New Roman 14 will be
accepted."
"This applies to diplomatic notes," the memorandum said tersely.
There are only three exceptions to the draconian new typographical
rules: telegrams, treaty materials prepared by the State Department's
legal affairs office and documents drawn up for the president's
signature, it said.
The memorandum offered no explanation for the exceptions, leaving
foreign service officers to speculate as to whether the White House, US
treaty partners and telegram readers are not yet able to handle the
change.
-- AFP
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