Re: Smart Sales, Dumb Ads

Gregory Alan Bolcer (
Thu, 13 Nov 1997 12:42:23 -0800

> force the company to focus on what its computers do,
> rather than how they're supposed to make you feel.
[article stuff deleted]
> But hardly anyone will spend $5,000 on a computer

Any company that offers a $7k 20th anniversary
classic substandard technology Mac for more than their top of
the line powerhouse, complete with concierge service that comes
and vacumes your floor and sets up the cabling seems kind of
weepy sentimental.


p.s. I liked the Coke commercial. Oh whaat a feeling, I love what you do
for me, I'd like to buy the world a Mac and keep it company.